lalaleads x legalplace
Samuel Goldstein
Co-founder & Head of Growth
Background & challenges
Against a backdrop of staff shortages and the need for rapid growth, Legalpalce approached Lalaleads to deploy its remote CSE election offer and supply its sales force with qualified appointments with company directors in remote Management.
Prospecting channels
The Lalaleads share
Copywirting of mail prospecting cycles and telephone script
Multi-channel prospecting cycle between automated mail, micro-mailing and telephone campaign.
Continuous reporting and delivery of appointments on CRM
Identification of companies without CSE & in remote Mangagmenet
Results
20% more than target
The CSE project was LegalPlace's first project, and enabled the company to draw up a clear service offering, gather user feedback and sign up a large number of customers.
Sebastien - Lalaleads Project Manager